Business that constantly educate their potential customers or/and existing customers on their products & services, improve the chances they will make a new purchase, or upgrade their existing one.
Due to the outstanding engagement levels that interactive content (e.g. trivia quizzes, slideshows, etc) offers, creating educational content based on these formats is a great choice.
For example, a service that helps business with their Facebook advertisement, could use a trivia quiz to not only educate about the topic matter, but also as a lead magnet to get new customers:
Click on the following image to view the trivia quiz example:
A service selling mineral water could increase consumption while elevating it’s perception using a slideshow.
Click on the following image to view the slideshow example:
Want to educate your users about something? try Interactive content!